The tides are turning.
Feb. 2nd, 2007 07:38 am![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
Four in five consumers in aglobal survey say models and celebs are too thin.
That's a whopping 80 percent of a sample of the global market. In Australia, it's even higher. 94 percent, people. NINETY-FOUR. I wonder if the fashion moguls are listening to this? (I have to wonder if they even care, they tend to wrap themselves up in a bubble). A couple are taking the initiative to hire bigger models for the catwalk, but it's a little frustrating that they get obviously overweight women instead of, ooh, I dunno - average shaped women? Why does it have to be one or the other? Don't get me wrong - the overweight girls were gorgeous, (and when I say overweight I mean the clinical term, as in, ten to twenty kilos over one's BMI range) but I just yearn for a little balance!
This is an issue very dear to my heart. I think healthy body image in women is *very* important. I'm very cynical about the fashion industry, and I can't help but feel that they (here I enter batshit feminist territory - turn back if you don't want to know) preen women from the most vulnerable point in their lives - teenagers - with media bombardment and glossy mags, and then do their best to KEEP women buying, keep women obsessed with things that *don't really matter*. And it's not for power, it's not for anything other than money. They think that women are so fucking stupid and self-obsessed with their looks, or even just so insecure, that they'll buy anything if they trigger the right fear in the woman. Your skin is too bumpy. You have cellulite. You're getting lines. Your butt is too fat. Your boobs are too saggy. What's up with your hair? It must be SHINY SHINY SHINY!
It's a perpetual "You're not good enough unless you buy *this*" that I think is so fucking insidious. I'm prey to it as much as anyone, and I can't stand it.
Hopefully this, and the other changes that are taking place in the fashion world, will let the clothes retailers (couldn't give a stuff about the fashion designers - they don't design for people, they design for art and kudos) know that getting super-thin models for their advert campaigns and showing off their clothes on ridiculously slim mannequins isn't going to help them sell clothes. And oh, I don't know, stocking sizes that are actually the sizes they're supposed to be? I tried on a size twelve pants the other day and I nearly bust out of them. And I am SO A SIZE TWELVE!!!
(God, I come off as such the disgruntled porky chick. LOL!)
That's a whopping 80 percent of a sample of the global market. In Australia, it's even higher. 94 percent, people. NINETY-FOUR. I wonder if the fashion moguls are listening to this? (I have to wonder if they even care, they tend to wrap themselves up in a bubble). A couple are taking the initiative to hire bigger models for the catwalk, but it's a little frustrating that they get obviously overweight women instead of, ooh, I dunno - average shaped women? Why does it have to be one or the other? Don't get me wrong - the overweight girls were gorgeous, (and when I say overweight I mean the clinical term, as in, ten to twenty kilos over one's BMI range) but I just yearn for a little balance!
This is an issue very dear to my heart. I think healthy body image in women is *very* important. I'm very cynical about the fashion industry, and I can't help but feel that they (here I enter batshit feminist territory - turn back if you don't want to know) preen women from the most vulnerable point in their lives - teenagers - with media bombardment and glossy mags, and then do their best to KEEP women buying, keep women obsessed with things that *don't really matter*. And it's not for power, it's not for anything other than money. They think that women are so fucking stupid and self-obsessed with their looks, or even just so insecure, that they'll buy anything if they trigger the right fear in the woman. Your skin is too bumpy. You have cellulite. You're getting lines. Your butt is too fat. Your boobs are too saggy. What's up with your hair? It must be SHINY SHINY SHINY!
It's a perpetual "You're not good enough unless you buy *this*" that I think is so fucking insidious. I'm prey to it as much as anyone, and I can't stand it.
Hopefully this, and the other changes that are taking place in the fashion world, will let the clothes retailers (couldn't give a stuff about the fashion designers - they don't design for people, they design for art and kudos) know that getting super-thin models for their advert campaigns and showing off their clothes on ridiculously slim mannequins isn't going to help them sell clothes. And oh, I don't know, stocking sizes that are actually the sizes they're supposed to be? I tried on a size twelve pants the other day and I nearly bust out of them. And I am SO A SIZE TWELVE!!!
(God, I come off as such the disgruntled porky chick. LOL!)
(no subject)
Date: 2007-02-01 11:19 pm (UTC)Now may I do some horrible horrible self-pimpage at you? I'll...like, make puppy dog eyes or send you cookies or something?
(no subject)
Date: 2007-02-01 11:29 pm (UTC)(no subject)
Date: 2007-02-01 11:35 pm (UTC)*Pimppimp*
It's a revision of an older fic, and I think it came out pretty good, but your opinion would mean the world to me. ♥
http://community.livejournal.com/harryhermione/1717515.html?thread=16875019
(no subject)
Date: 2007-02-02 12:19 am (UTC)Oh no you don't, Nancy.
(no subject)
Date: 2007-02-02 12:30 am (UTC)(no subject)
Date: 2007-02-02 12:48 am (UTC)for real.
Seriously, (and this is kinda silly and petty, but it fits what your saying) my senior year of high school, they had a fashion show of what dresses a few of the shops had for sell. In the group of girls included there were the cheerleader sticks, the basketball athletically small girls, and me and another larger girl. I was about a size 14 in juniors, then? The stick girls found fabulous dresses, first try. The basketball girls had to try on two or three dresses, but found well fitting pretty dresses. The larger girl (who was also a cheerleader and looked fantastic in her cheerleading uniform) and I tried on practically every larger size dress in the store. I ended up wearing a dress two sizes too small and way too long (god forbid someone hem something they weren't being paid for) and she finally found something resembling a sack.
They gave us coupons for dresses at those stores. I promptly threw mine in the trash. The dress I ended up wearing I actually bought at a shop that specialized in pageant dresses. And they worked with me, hemming and taking it in to make me feel like those other girls had the first time they tried on a dress.
... ok, so I ramble. But my point is that you're right. The industry places too much attention on the teeny tiny girls or the larger ones. We in the middle just get left out, and it's wrong.
(no subject)
Date: 2007-02-02 01:11 am (UTC)(no subject)
Date: 2007-02-02 02:44 am (UTC)Its crazy....
(no subject)
Date: 2007-02-02 05:06 am (UTC)(no subject)
Date: 2007-02-02 02:11 am (UTC)(no subject)
Date: 2007-02-02 05:04 am (UTC)(no subject)
Date: 2007-02-02 03:03 am (UTC)I think its happening way younger than that these days (ever seen bratz dolls or even the bloody cartoon - can you say "PLASTIC SURGERY" on a kids show - they were discussing how beauty will get them further in their studies) grrrrr
Just walking around shops looking at kids clothes makes me sick, stuff to fit a 6/7/8yr old is more suited for a 16 yr old.
Kids just cant be kids these days, its fking sad as they all want to be 'grown ups' but have no idea how much fun it is to just be a kid and play in the dirt.
Looking at a friends kids mag (she is 8), its full of cartoons etc and then sections on make up and designer clothes WTF????
It would be good if the fashion industry takes note, good for the development of future kids not to be fucked up with media images on what everyone should look like/wear/act/say/do/be!!!!
oh and Nancy, you are far far far more sexier than those horible stick insects/bags of bones :)
(no subject)
Date: 2007-02-02 05:07 am (UTC)Ohhh, thank you darling! *hugs*
(no subject)
Date: 2007-02-02 03:28 am (UTC)(no subject)
Date: 2007-02-02 05:08 am (UTC)(no subject)
Date: 2007-02-02 05:38 pm (UTC)(no subject)
Date: 2007-02-02 09:54 pm (UTC)I'll read that up - it's a bit hard for me to give thoughtful discourse at the moment because I'm in the grips of some pretty awful period pains and all I have is panadol and ibuprofen to stop them :( (I need my Buscopan but I've run out!!)
And dude - the amount of walking my size-sixteen sister can do is utterly astounding. Kilometres with children and shopping - you wouldn't believe it.